About the use of Cookies
We use cookies to distinguish you from other users of the website and to remember your preferences. This helps us to provide you with a good experience when you browse our website and also allows us to improve our website. This includes the following cookies:
- Strictly necessary cookies - These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website e.g. Add to Basket and Save for Later.
- Analytical or performance cookies - These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that visitors are finding what they are looking for easily.
- Functionality cookies - These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
- Targeting cookies - These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.
We use cookies on our website as it is necessary for our legitimate interests to better understand visitors to our website and their use of our services, to keep our website up to date and to develop and to inform our marketing strategy.
Cookies we Use
You can find more information about the individual cookies we use and the purposes for which we use them in the table below:
| Cookie Name | Cookie Type | Data Collected | Description | Necessary |
|---|---|---|---|---|
| _ga, _gc* | Analytical | See Google Analytics | Google Analytics | No |
| Behamics | Functional | Behavioural data | Identifies and tracks user interaction on watersportsoutlet.com only | Yes |
| Bing UET | Targeting | Bing Universal Event Tracking | No | |
| BlueID | Targeting | Blue.io Event Tracking | No | |
| cookieConsent | Functional | Boolean | Records user consent | Yes |
| cookieCustomer | Functional | Boolean | Detects customer status | Yes |
| amazon-pay*, apay* | Functional | Required for Amazon Pay | Yes | |
| Facebook pixel | Targeting | No | ||
| language | Functional | Sets site language | Yes | |
| ometria | Functional | Behavioural data | Identifies and tracks user interaction on watersportsoutlet.com only | Yes |
| osC* | Functional | Session data | Records session data (e.g. customer, cart details) | Yes |
| recently_viewed_products | Functional | Behavioural data | Records a list of products IDs viewed by the user during an active session | Yes |
| viewed*modal | Functional | Boolean | Records user interaction with specific site modules | Yes |
Cookies Used by Third Parties
Please note that third parties (for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.
To opt out of being tracked by Google Analytics across all websites, visit https://tools.google.com/dlpage/gaoptout.
Further Information about Cookies
Most web browsers allow some control of most cookies through the browser settings. For more information on cookies and how to disable them please go to the Information Commissioner's webpage on cookies: https://ico.org.uk/for-the-public/online/cookies.
For individuals based within the EU, further information on cookies and how to disable them is available at All About Cookies | Online Privacy and Digital Security.
International customers
This Cookies Policy may not be applicable in all countries of Watersports Outlet visitors or customers, as cookie policies may vary according to the individual laws in each host country.
Contact Details
For further information on our use of cookies or your personal information, you can contact us.
Changes to this Cookies Policy
We may change this Cookies Policy time to time. This policy was last updated in December 2023.